Field Sales Representative
JiMMYBAR! is building the most credible, community-driven protein bar brand in the country, one account at a time. We are looking for hungry, high-character field sales representatives who want to be part of building something real.
This is not a desk job. You will be the face of JiMMYBAR! in your territory, walking into gyms, studios, college rec centers, high schools, independent retailers, and franchise locations. You are the handshake, the pitch, and the follow-through. Your territory is yours to build.
What you will do
Your mission: put JiMMYBAR! in front of the right people, build genuine relationships, and convert those relationships into accounts.
Prospecting and account development
- Build and manage a target account list across gyms, fitness studios, CrossFit and boutique fitness franchises, independent retailers, colleges and universities, high schools, and club or sport organizations.
- Execute high-frequency field calls with a target of 30 account touches per week.
- Cold-approach new accounts with sample drops, pitch meetings, and a consistent follow-up cadence.
Relationship management
- Develop genuine, long-term relationships with owners, managers, athletic directors, and buyers.
- Maintain a consistent touchpoint schedule with existing accounts to protect and grow velocity.
- Navigate franchise environments, including franchisee buy-in and corporate preferred vendor processes.
In-store and on-site execution
- Ensure proper product placement, display, and merchandising at every account.
- Replenish POS materials including sell sheets, shelf talkers, signage, and sample stock.
- Identify upsell and display opportunities at each visit.
Reporting and CRM
- Log every account visit, new lead, and conversion in CRM.
- Submit weekly territory recaps covering new accounts added, velocity updates, and competitive intel.
- Communicate field-level feedback to leadership on what is working and what is not.
Brand ambassador
- Represent JiMMYBAR! with integrity in your market.
- Show up prepared, professional, and passionate.
- Attend local fitness events, expos, and community activations within your territory.
What we are looking for
Required
- Minimum 1 year of experience in CPG field sales or consumer goods territory management.
- Proven track record of opening new accounts and building distributor or buyer relationships.
- Comfortable with high-volume field activity; this role is on your feet, in the car, and in the building.
- Strong communicator who can pitch confidently to anyone from a gym owner to a college athletic director.
- Self-starter who can manage their own schedule, hit daily targets, and operate without hand-holding.
- Proficient with CRM tools and weekly reporting cadence.
- Reliable vehicle and valid driver's license required.
- Based in or willing to relocate to your target region.
Preferred
- Experience selling into fitness, wellness, or natural and better-for-you food channels.
- Existing relationships with gym owners, studio managers, or college and university buyers in your target region.
- Knowledge of franchise systems, including preferred vendor lists and local franchisee sell-through.
- Experience with route-based or high-call-volume field sales models.
- Passion for health, fitness, or nutrition.
Why JiMMYBAR!
- You are not rep #847 at a Fortune 500 company. You are a core piece of how this brand gets built.
- The field sales playbook and training system is already in place.
- Real performance bonus upside tied to account growth and velocity.
- A product that works in the channels you are selling into.
- Direct access to leadership. Your feedback shapes product, marketing, and strategy.
Compensation: $5,000/month base plus performance bonus eligibility based on new account adds, distribution growth, and velocity targets. A 90-day probationary period applies; bonus eligibility begins upon successful completion. Open regions: NYC, Phoenix, Miami, LA, Chicago, Bay Area, and San Diego.